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Friday, March 02, 2012

KHOU 11: Houston’s Most Watched 10PM Newscast

Well, I guess the February 2012 sweeps period ratings were very close in the 10pm news slot. Now KHOU 11 is saying it has the most watched 10pm newscast:

KHOU 11 News is the most-watched newscast at 10p in the Houston DMA. The February sweeps period showed KHOU 11 News at 10p to be number one in total viewers, seven days of the week, with a 5.7 household rating based on Nielsen Media Research. KHOU 11 News at 10p was also the most-watched newscast among the sought after Adults 35-64 audience with a 4.4 rating.

“More homes in Houston are tuned to KHOU 11 for their late news than any other station in the market,” said Susan McEldoon, KHOU 11 President and General Manager. “We are proud to be the trusted voice for our viewers.”

“We are grateful to our viewers for their loyalty and for counting on us as their source of news and information,” said Philip Bruce, KHOU 11 Executive News Director. “It’s something we take very seriously and is a driving force each and every day to provide superior coverage to the communities we serve.”

As I blogged earlier, KPRC and KTRK also say that it has the number one 10pm newscast too.

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- KPRC 2 number 1 at 10pm for 2nd month
- Fox ratings for KRIV, KDFW, KTBC - February 2012
- Univision rates high in Houston and Dallas COMMENT: Click to leave your thoughts on this post here