Judy Lakin has been named General Sales Manager for Audacy Houston.
"I am thrilled to join the exceptional leadership team at Audacy," Lakin said in a statement. "The Houston market’s wide variety of broadcast and digital products makes me eager for what will come. The local sales team’s incredible skills and high energy is a tremendous plus to this opportunity."
Audacy Houston owns Mix 96.5 KHMX, 100.3 The Bull KILT, 95.7 The Spot KKHH, Sports Radio 610 KILT, and Mega 101 FM KLOL.
Lakin will handle revenue objectives in this role by developing and growing client relationships, coaching account executives, creating sales opportunities, and delivering client results. She will report to Alana Lujan, Vice President of Sales.
"Judy’s extensive experience in talent development, coupled with her recent involvement in business development, multi-media buying, and digital innovation, makes her a powerhouse addition to Audacy’s sales leadership team," said Alana Lujan, Vice President of Sales, Audacy Houston. "With her expertise, Judy is poised to make an immediate and substantial impact. Here’s to an exciting journey with someone who will bring so much to the table!"
Lakin has over 32 years of experience in high-profile leadership positions, including her latest role as President of Vista14 Advertising Agency, where she was on the company’s board. She comes to Audacy with prior experience working with Lujan as Director of Sales at Cox Media Group.
Additional prior stops include Clear Channel Radio and New York Life.
Lakin is a 2021 Texas Radio Hall of Fame inductee, holds the 2023 Living Legend Award from The Houston American Advertising Federation, and has received the Media Alliance Award six times, including the 2019 Silver Star of Excellence.
She serves on the Executive Board for Houston Media Classic, The Snowdrop Foundation and Made a Masterpiece.
Lakin is also a lifetime member of the Houston Livestock Show and Rodeo and a part of the Salt Grass Trail Ride.
