Ashley Parker has been named Vice President and General Manager of KSAT 12 San Antonio effective October 1, 2022.
Parker, who has held the role of General Sales Manager at the Graham Media Group San Anontio station since 2013, takes over for Phil Lane who was recently named KPRC 2 Houston VP and GM. KPRC is also owned by Graham Media Group.
“I am honored and humbled to have this amazing opportunity to lead KSAT,” said Parker in a release. “It has been a lifelong dream that is coming true. I am excited for the future of broadcast television and look forward to serving the San Antonio community through our relentless commitment at KSAT.”
In her 19 years with KSAT, Parker has served as Local Sales Manager, Digital Sales Manager and an Account Executive.
“Ashley has been an integral part of KSAT’s success, helping spearhead major station initiatives and driving KSAT to achieving greater revenue goals year after year,” said Catherine Badalamente, President and Chief Executive Officer, Graham Media Group. “Her commitment to transforming the business and leading KSAT into the future, is, and has always been, a top priority.”
Prior to joining KSAT in 2003, Parker worked for KIII Corpus Christi and KRBC Abilene.
Parker is a member of the San Antonio Women Leaders Association.
