FOX 26 KRIV said farewell to the 4x3 aspect ratio and hello to the 16x9 world in a little graphics refresh.
The station also, for now, got rid of the crawl at the bottom of the screen that said things like myfoxhouston.com. Notable because the station's new website is fox26houston.com.
And don't get me started on the myfox[insert city].com naming, that's a whole nother post. I may not be a Harvard educated marketing genius, but why if you are late to the Internet thing in many cities (like all the way to the mid-2000s in Houston) would you brand your website something totally different from the station? Essentially making your web marketing efforts even harder?!
Hey, what do I know...I guess? That's why I'm an armchair QB blogger.
Back on topic, the new graphics can be seen below.
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