Wednesday, May 04, 2011

Is KHOU 11 getting a 4pm newscast?

Stations around the country are announcing plans for a post Oprah Winfrey world. Many stations have indicated they will put news in the former talk show host's slot. For example, I posted last Friday that KSAT 12 in San Antonio is doing just that.

So what about KHOU 11 in Houston? If the station has made a programming announcement for the 4pm hour, I have not heard about it yet.

My bet...news. Here is why I think that and part of it has something to do with another Houston station actually.

I heard over the weekend that KTRK 13 has posted billboard around town featuring its 4pm news anchors. I do not remember a time where the channel 13 4pm newscast has ever been advertised that prominently.

This leads me to believe KTRK 13 has made a preemptive strike against KHOU 11 (if a 4pm show is in its future). KTRK probably figures if viewers think 4pm news, it will come into their minds first.

Next, KHOU 11 has posted a lot of jobs recently:

News: Meteorologist
News: Executive Producer
News: Assignment Desk Editor
News: Video Editor

It would make sense that the news department would want to add some new depth to its roster before launching a new full hour of news.

But, then there is a post I linked from Uncle Barky yesterday that says WFAA 8, KHOU's Belo sister station in Dallas, is not starting a new newscast to replace Oprah. Does that mean KHOU will follow the same plan?

Guess we will find out soon enough.

16 comments:

  1. WE WERE JUST TALKING ABOUT THIS AT LUNCH. I TOLD SOME OF MY MEDIA FRIENDS I WAS GOING TO POST ON YOUR SITE TO SEE IF YOU CAN PRY TO SEE IF KHOU IS DOING A 4PM NEWSCAST.
    GLAD YOU ARE CURIOIUS ALSO.

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  2. Awesome. Now KPRC can have the No. 3 newscast at 4p, too.

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  3. And the drum beat gets louder and louder that KHOU 11 is getting a 4pm newscast...even immediately after I posted this!

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  4. why have you heard something.. i will send over my resume now. lol

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  5. So are you somewhat envisioning that there might be a three-way fight for 4:00 PM news supremacy on Houston TV? KPRC vs. KTRK vs. KHOU? I probably wouldn't be surprised if there was a new 4:00 PM news for KHOU. That is, unless KHOU wants to put on some show or shows in the 4:00 PM and/or 4:30 PM slot.

    johnbmarine.blogspot.com

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  7. With Oprah Winfrey end her tv show after 25 years on the air will 4pm newscast is coming or Dr Phil Show make it return to Houston tv stations for the for first time since 2009 This Fall on KHOU 11 at 4 pm.

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  8. Will Dr Phil Show return to Houston tv stations in the fall 2011 on KHOU 11?

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  9. Dr. Phil is returning to the airwaves after a long Houston absence to the KUBE in the fall. KUBE is also picking up Rachael Ray from KTBU. My vote is KHOU is adding news.

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  10. Maybe they are planing their own talk show at 4:00pm. I think that would get higher ratings then another news. Maybe they can do it streamline enough to get it syndicated.

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  11. My guess is a 30min news at 4 (or 430), then jeopardy or the insider at an earlier time (at 4 or 430)

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  12. News at 4 would be good, then they could get Jeopardy in a time slot where people could actually be awake to watch it (4:30pm).

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  13. The Jeopardy!/local news combo sounds like a good guess. They ticked off a lot of people when it got moved to nights.

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  14. It'd be a great opportunity to put Keith Monahan back on the air!

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  15. khou just added a reporter position. NOW do you think they are getting a 4pm?

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  16. I was always pretty certain a 4pm newscast was coming. Also I echo the Keith Monahan comment.

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