I am always a sucker for Web sites that personalize the message for you. In this case Disney is pushing a volunteering initiative and uses the Muppets to say your name (or friend's name if you send them the message).
Now usually I get called McGruff as in the Crime Dog by mistake, but this time the PR person who sent me the link called me Nike McGuff when personalizing it. You will see that noted on the following link since I sent an invite to Mike McGuff from the Nike McGuff page.
If you go back to the link after watching it, there will actually be a follow up show by The Muppets.