Gray Media, which owns 10 stations around Texas, and more beyond that, just released a video and social message about its new AI Innovation Lab:
"Our new Innovation Lab is designed to push boundaries, explore emerging technologies, and create tools that empower our newsrooms, sales teams, and stations to work smarter and tell stronger stories.
By thoughtfully integrating AI and emerging technologies into our workflows with human oversight, we're removing administrative burdens and creating more time for the work our teams are passionate about.
Rest assured, every step forward is guided by updated policies and careful oversight, ensuring we're pushing boundaries while maintaining the highest standards.
We're excited for what's ahead, and we hope you are, too! #GrayProud"
Claire Ferguson, who is featured in the video, helps lead Gray’s AI efforts as vice president and assistant general counsel. She conducted an interview with TVTechnology about the company's use of Artificial Intelligence earlier this year, if you want to read more.
Gray is hardly the only TV company using AI.
Sinclair says it's the first in broadcast media to implement live AI-powered translation for local newscasts.
On its website, TEGNA writes, "We apply technology, AI, and systems to be more effective and efficient."
As for the big one based out of Texas, Nexstar issued a statement on its website saying, "We recognize the importance of maintaining journalistic integrity and protecting our business with respect to the use of generative artificial intelligence (“Gen AI” or “AI”). In order to manage risks related to AI we have established a Gen AI usage policy, which only permits use of Gen AI that has been approved by the Company’s Gen AI Committee. The Gen AI Committee is comprised of representatives of key management groups including information and digital technology, digital media, legal, and broadcasting. In addition, as part of its role providing independent oversight of the key risks facing Nexstar, the Audit Committee devotes regular and thorough attention to our AI risk."
