For the November sweep, KDFW FOX 4 continues to be #1 in the morning from 4:30AM-9AM ACROSS THE BOARD (A18-49, A25-54, HH) and has been for the past 13 years.KDFW is #1 at 5 p.m. and has been for the last FOUR YEARS (A18-49, A25-54)
KDFW is #1 LATE NEWSCASTS AMONG ALL LATE NEWSCASTS (meaning all 9 p.m. or 10 p.m. competing newscasts, A18-49)
The #2 late news in the market is our 10 p.m. news.
KDFW Ratings Highlights – November 2013
Morning News
· “Good Day” (Mon-Fri 4:30-9:00am)
HH: Ranked #1 and grew from a 3.1/13 HH rating/share to a 3.4/15 HH rating/share.
A25-54: Ranked #1 and grew 2 share points, to a 1.7 rating/16 share.
A18-49: Ranked #1 and grew from a 1.2/12 rating/share to a 1.3/15 rating share.
· “Good Day” (Mon-Fri 4:30-5:00AM)
HH: Ranked #1 with a 1.4 rating/10 share.
A25-54: Ranked #1 with a 0.5 rating/8 share
A18-49: Ranked #1 with a 0.4 rating/8 share.
· “Good Day” (Mon-Fri 5:00-6:00AM)
HH: Ranked #1 and grew from a 2.3/13 HH rating/share to a 2.6/16 HH rating/share.
A25-54: Ranked #1 and grew from a 1.2/14 rating/share to a 1.3/16 rating/share.
A18-49: Ranked #1 and grew from a 0.8/12 rating/share to a 1.2/16 rating/share.
· “Good Day” (Mon-Fri 6:00-7:00AM)
HH: Ranked #1 and grew from a 3.5/14 HH rating/share to a 4.3/18 HH rating/share.
A25-54: Ranked #1 and grew from a 2.1/16 rating/share to a 2.3/20 rating/share.
A18-49: Ranked #1 and grew from a 1.5/14 rating/share to a 1.8/19 rating/share.
· “Good Day” (Mon-Fri 6:00-7:00AM)
HH: Ranked #1 and grew from a 3.6/13 HH rating/share to a 3.9/14 HH rating/share.
A25-54: Ranked #1 and grew 1 share point to a 2.0 rating/15 share.
A18-49: Ranked #1 and grew 1 share point to a 1.4 rating/13 share.
Early News
· “FOX 4 News at 5PM” (Mon-Fri 5:00-5:30PM)
A25-54: Ranked #1 and grew from a 1.5 rating/7 share to a 1.8 rating/9 share in Adults 25-54
A18-49: Ranked #1 and grew from a 0.9 rating/5 share to a 1.2 rating/7 share.
· “FOX 4 News at 5:30PM” (Mon-Fri 5:30-6:00PM)
A25-54: Ranked #1 and grew from a 1.6 rating/7 share to a 2.0 rating/9 share.
A18-49: Ranked #1 and grew from a 0.9 rating/5 share to a 1.4 rating/7 share.
· “FOX 4 News at 6PM” (Mon-Fri 6:00-6:30PM)
A25-54: Ranked #1 and grew from a 1.8/7 rating/share to a 2.0/8 rating/share.
A18-49: Ranked #1 and grew from a 1.1/5 rating/share to a 1.5/7 rating/share.
Prime Access
· “Big Bang Theory” on KDFI (Mon-Fri 6:00-6:30PM) in A18-49, posted a 1.0/5 rating/share and ranked as the #2 program at 6P, outranking the news on WFAA, KXAS and KTVT.
Late News
· “FOX 4 News at 9PM” (Mon-Fri 9:00-10:00PM)
A18-49: Ranked #1 and grew from a 1.8/5 rating/share to a 2.0/6 rating/share.
A25-54: Ranked #2 with a 2.3 rating/6 share.
· “FOX 4 News at 10PM” (Mon-Fri 10:00-10:30PM) is ranked #2.
A18-49: Grew from a 1.7/6 rating/share to a 1.8/6 rating/share.
A25-54: 2.1 rating/6 share.
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(Numbers provided by Fox Television Stations)
