Here is a great video about Frank N. Magid - the pioneer of all television consultants. Granted this is a very old video, but still very eye opening. I don't think much has changed except for the consultant company's use of technology and better hairdos. TV consultants usually bother TV station employees, but their influence does not stop there. They also affect viewers as they bring in the old play book "on how to make good TV." That usually means take out the local flavor and make it all look like every other TV station across the country. For example...a consultant of today would not like a Marvin Zindler type.
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