It seems the group is making money and receiving lots of free products. Now some say those free products could be their downfall as some of the bloggers almost always guarantee a positive review for not having to shell out the cash on the review items. NPR covered the BlogHer '09 conference in Chicago where this was a hot topic:
[M]any mom bloggers gathered to discuss the momblogosphere and to connect with other online writers. One hot topic was the recent talk by the Federal Trade Commission on whether blogs that review products should offer a disclaimer stating whether they are posting paid reviews or are receiving free products in exchange for positive posts. SEE MORECONTACT: Leave me a Houston or Texas media news tip | COMMENT: Click to leave your thoughts on this post here