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Thursday, June 04, 2009

San Antonio Express-News gets bragging rights

Hearst must be jumping for joy in San Antonio:

Among the nation's newspapers, the San Antonio Express-News and its Web site, mySanAntonio.com, rank second in local readership, according to a new report by The Media Audit. The Times-Picayune's nola.com in New Orleans took the top spot based on “the percentage of adults within a metro area who have visited a daily newspaper in the past 30 days,” according a news release from The Media Audit.

While mySA.com tied nola.com with a 50.4 percent rating, The Media Audit found the Times-Picayune's combined Web site audience and print readership was 85.8 percent, edging out the Express-News' 80.6 percent. READ THE REST


You might remember how the Express-News had a shared site with KENS Channel 5. That ended early this year. CONTACT: Leave me a Houston or Texas media news tip | COMMENT: Click to leave your thoughts on this post here