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Tuesday, March 11, 2008

Pluggd searches video and audio

I found Pluggd.tv because they indexed my blog posts containing audio and video. The company behind the site, Pluggd.com, has an interesting technology that many have been racing to develop for years:

When a user clicks "play" on an audio or video file, Pluggd processes the file through our Content Publishing system, essentially generating a transcript of the the words and associated topics that are present in the file. When a user enters a key word search term, the query flows through our Transcript and Concept databases, generating a color-coded heat-map. The heat-map shows relevancy of sections of the file to the search term. Red indicates a direct match, orange a near-match, and blue a non-match. Intuitively, a user can advance the "scrubber bar" to the part of the file that he or she wishes to see (or hear). The system works for files of any length, enabling a new kind of viewing experience that puts the navigation of the video or audio file directly into the hands of a user who can browse according to their interest in topics they choose.


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If this all really works, then this is quite a game changer for the Internet! No more tags or video descriptions, the video itself could be searched just like text. You know Google must be working on this too. CONTACT: Leave me a Houston or Texas media news tip | COMMENT: Click to leave your thoughts on this post here