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Wednesday, February 14, 2007

Ratings shuffle at the network TV news level?

I ain't no TVNewser that's for sure, but I can bring you the news on the network television news ratings race:

ABC: Charles Gibson’s ‘World News’ Gets Rare Ratings Victory
(New York Times):
For the first time since the network newscasts led by Brian Williams, Charles Gibson and Katie Couric began competing in September, “World News” with Mr. Gibson on ABC was the most watched of the three, according to ratings estimates for last week released yesterday by Nielsen Media Research.
CBS: Still in Third Place, but Working Hard to Move Up (NYT):
But Ms. Couric, who was wooed by CBS for her personality and star power, does more features, more often. And after nearly six months of tinkering, Ms. Couric’s show does look and sound different from the other two. For one thing, female correspondents are more prominent: on some nights, only one or two male correspondents make it to the air.

Most anchors go to the scene of big stories like hurricanes and the State of the Union address. Ms. Couric prefers to be in the field for small stories: a woman who created a networking Web site for businesswomen; a billionaire scientist who donated $50 million to recruit talented math and science teachers.

The article is actually more about Diane Sawyer who I think would make an excellent anchor when Charles Gibson retires. CONTACT: Leave me a Houston or Texas media news tip | COMMENT: Click to leave your thoughts on this post here