Why Blog Post Frequency Does Not Matter Anymore

Really since the start of 2006, I have tried to blog everyday. So far I have taken about a week off. I even blogged when I was on vacation in New York. Bloggers should have respect for that, while non-bloggers say get a life.

But now Eric Kintz of MarketingProfs.com says it doesn't matter how much you post anymore:

"Thou shall post every day” is the most fundamental and most well known principle of blogging....

Every new blogger is warned about “the” ultimate rule and is confronted with the pressure of a day going by with no new post. Every one has in mind the examples of successful bloggers, like Robert Scoble at Microsoft, who post several times a day. Daily posting shows that you are serious about blogging, generates traffic and drives reader loyalty, as readers come back daily to check your new posts. You cannot be successful if you do not go by the rule, right? RIGHT?

Wrong. Daily posts are a legacy of a Web 1.0 mindset and early Web 2.0 days (meaning 12 months ago!). The pressure around posting frequency will ultimately become a significant barrier to the maturity of blogging. Here are 10 reasons why.

I think the whole purpose of my blog is to clutter the blogosphere with Guns N' Roses news.
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