Monday, December 01, 2014

KPRC claims #1 spot in November 2014 sweeps

KPRC LOCAL 2 NEWS IS #1 IN NOVEMBER - Station Sweeps Key Demo for Major Newscasts in Houston

KPRC Local 2 News continued its ratings momentum with another strong book earning wins in mornings, evenings and late news, including the three biggest newscasts for the Nielsen November measurement period.

In Adults 25-54, Monday-Friday 6:00am ratings, KPRC Local 2 took the top spot:

KPRC 2.3
KTRK 2.0
KRIV 1.3
KHOU 1.2

In Adults 25-54, Monday-Friday 6:00pm ratings, KPRC Local 2 was first again:

KPRC 2.3
KTRK 2.0
KHOU 1.2

And at 10:00pm, Local 2 News was #1 in the five and seven day ratings despite KTRK getting more than a full rating point advantage from their weekday 9p ABC lead-in. The ratings for Monday-Sunday were:

KPRC 2.7
KTRK 2.6
KHOU 1.7

“The numbers show viewers are making a point to switch over to us and that’s the sign producing great newscasts on a consistent basis,” said KPRC VP/General Manager, Jerry Martin “I’m proud of the entire KPRC team for this great accomplishment they have earned by working hard every day and proud to know that Houston has made us their trusted choice.”

Other news ratings highlights for A25-54 include:
Local 2 News Today at 5:00am tied for #1
Local 2 News Today at 5:30am is #1
Local 2 News at 11:00am is up 14% Year-to-Year
Dr. Phil is #1 at 3:00pm, beating Ellen by 50%
NBC Nightly News with Brian Williams is #1, up 12% Year-to-Year
The Tonight Show with Jimmy Fallon is #1, beating Kimmel and Letterman combined
Saturday Night Live dominates with a 3.4 rating, up 31% Year-to-Year
Sunday Night Football is the #1 show in Primetime television

All ratings are based on Nielsen Live + SD English only overnights for the measurement period of October 30th, 2014 through November 26th, 2014.

(This post was taken from a press release sent to me by KPRC 2)




12 comments:

  1. Chita now revealed she has a bf on social media last weekend, expect the morning traffic girl on ch 2 to get more ratings.

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    Replies
    1. She's been posting pictures with that guy for months now. Old news.

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    2. Chita has the most annoying voice, except for Freeman, on local television news. And neither's carpet matches the drapes.

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    3. I like Chita's voice, shes got the Tennessee and Cali dialect rolled into one.

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  2. So how is it that KHOU is claiming to be in first place at 10?

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  3. Yet, KPRC-TV keeps becoming a revolving door of news anchors, reporters, etc.,

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  4. Planning on getting antenna on roof since the indoor antenna doesn't capture 8, 11, or 13. Thankfully, after over a decade of torture, it does seem 2 has turned away from their obscene flashiness just a bit. Makes it slightly bearable. Thank goodness for streaming and News 88.7.

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  5. KPRC-TV needs to update their logo. Very outdated !

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    1. Outdated? I think it has held up pretty darn well and still looks current, esp. considering it's now 20 years old. (Debuted right after Post-Newsweek took over from the Hobbys.)

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  6. If the tripe they put on air can claim to be #1 in the ratings, then it shows just how accurate the claims are the the Nielsen ratings are bogus. Ch 2 sucks more and more each day. Right now it sucks like next Thursday.

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  7. Watching the 11:00 AM news today with Cerota and Reyna. She o visually brings no ratings. I've heard high school PA announcers who are more polished and have more command of the language.

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  8. Graham selling The Washington Post newspapers to Jeff Bezos, and WPLG Miami to Warren Buffet was somewhat of a surprise. Graham holding on to KPRC and KSAT, and 3 other stations (WKMG, WDIV, and WJXT) for now. I can't tell if Graham Media Group (formerly Post-Newsweek Stations, Inc.) ownership has been a good thing for KPRC.

    With the TV stations groups buying and selling left and right, there's no telling which group(s) could be next to sellout. I wouldn't be surprised if Graham sells its 5 remaining stations eventually. I would see Graham selling piece-meal, if not whole.

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