No surprise the state of the economy and its effect on advertising has led to these type of arrangements around the country:
So far there has been little detectable public response.
"It is so new, there has been no negative or positive reaction," Saunders said. "You have to remember, the viewer sees the video quickly."
Sometimes, the LNS footage is woven into a report containing more material shot by a crew dedicated to one station and voiced over by one of its reporters.
"Knowing the managers at the stations and the quality of their journalistic backgrounds, they going to be very strict about how they’re going to cover things under the new setup," said UNT’s Slocum. READ THE REST
I have said before that I don't necessarily think this is such a bad idea. Why should every station send a camera for a ribbon cutting or press conference? At this point stations should be focusing on enterprise reporting.
As noted in the article the Star-Telegram and The Dallas Morning News, began swapping coverage of pro sports and theater and music reviews earlier this year.
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