Monday, August 22, 2011

Fernando Perez is new program director at Mega 101 FM

Looks like a new person is in charge of Mega 101 KLOL over at CBS Houston:

Fernando Perez has been named as the new Program Director for Mega 101 FM, it was announced today by Pio Ferro, CBS RADIO Vice President of Hispanic Programming. The appointment is effective Tuesday, September 6.

Perez brings more than 12 years of Hispanic radio experience to Mega 101 FM. He most recently worked for Univision in Los Angeles as Program Director for KLVE, which is the most listened to Spanish language station in the city. Prior to KLVE, he was the Operations Manager for the Univision Cluster in San Francisco. Perez also had a two-year stint in Houston when he launched KROI-FM.

“Having worked with Fernando before, I know firsthand his programming mind, his leadership ability and his success in driving ratings. I am beyond excited to have him on the Mega team!” says Ferro.

Added Perez, “I'm honored to join the talented CBS RADIO team and have the opportunity to return to Houston with Mega. Programming the most listened-to Spanish-language station in town is exciting.”

Mega 101, Numero Uno En Exitos, is Houston’s premier Hispanic station. This exciting, energetic and vibrant station plays music from Enrique Iglesias, Don Omar, Pitbull and Mana.

CBS RADIO currently owns six radio stations in the Houston market, including 100.3 KILT-FM, HOT 95-7 KKHH-FM, MIX 96-5 KHMX-FM, Mega 101 FM KLOL, SportsRadio 610-AM and Talk 650 KIKK-AM, as well as the Texans Radio Network broadcast on 100.3 KILT and SportsRadio 610.

4 comments:

  1. KRIO WAS A TOTAL EPIC FAILURE.AND SINCE THATS STATION CHANGED FORMATS AND TOOK AWAY KLOL...IT HAVE NEVER BEEN SUCESSFUL AT ALL.WHAT A WASTED SIGNAL. BUT THEN AGAIN IT'S CBS???? ONE OF OBAMAS NERTWORKS I GUESS THEY THINK THIS DUDE CAN MAKE IT HAPPEN. WE WILL WATCH AND SEE.

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  2. Houston radio is terrible. We have way too many spanish stations in this city. I know about demographics and all that but do we really need that many spanish stations in Houston. We need a better variety of music in this town. It amazes me how Austin and San Antonio could have better radio stations than we do here in Houston. Hope Mr. Perez does well in his new job. I won´t be listening but i´m sure alot of people will.

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  3. You forgot to mention that we have a lot of Christian and Country music stations in Houston even though Houston is ethnically and religiously diverse. Plus it's an urban area, how can country music fare so well here? I know it's Texas but Houston is an urban area, I can see country music do well in rural Texas.

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  4. Who is that retard that left the first comment? First, learn how to spell and then maybe you can take on politics. Geez. And as for the person talking about "too many Spanish stations in Houston", if you really did know about the demographics here, you'd know that over 40% of Houston's population is Hispanic. Which should easily translate to at least 40% of the stations being Spanish language stations. However, that is not the case; out of about 48 stations, Spanish language only account for 10.

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