KGOW (1560 AM), which reunited Granato and Zierlien in November 2007 after both left longtime sports talk market leader KILT (610 AM), topped the December Arbitron ratings among men 25-54 with a 1.7 audience share in morning drive.
KFNC (97.5 FM) was second at 1.5, KILT was third at 1.0 and KBME (790 AM) brought up the rear with a 0.5 share. READ IT
Barron says December was the first full ratings book KGOW’s signal was encoded to register on Arbitron’s portable people meters. CONTACT: Leave me a Houston or Texas media news tip | COMMENT: Click to leave your thoughts on this post here
