Friday, October 30, 2015

Telemundo Houston delivers largest October audiences to date in Early News, Prime Time & Late News day parts

KTMD’s 10 PM Local Weekday Newscasts Outranks All English-Language Competitors in the Market Among Adults 18 to 34 and Adults 18 to 49

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Telemundo Houston/KTMD announced that the station has achieved its best weekday early news, prime time and late news among Adults 18 to 49 and 25 to 54. These ratings have been the highest October ratings delivery to date. The announcement was released today following the conclusion of the October 2015 survey period.

Specifically: Noticiero Telemundo Houston at 5p achieved a (0.6) among Adults 18 to 49 and (0.7) with Adults 25 to 54. During prime programming airing 6:00 pm to 10:00 pm Monday to Friday, KTMD delivered an average (1.6) with both Adults 18 to 49 and 25 to 54. KTMD’s Noticiero Telemundo Houston at 10pm attained a (1.7) with Adults 18 to 49 and (1.8) with Adults 25 to 54.

Telemundo Houston/KTMD also revealed that Noticiero Telemundo Houston at 10p outranked all other English-language local late news competitors in the market from Monday to Friday among both Adults 18 to 34 (1.7) and Adults 18 to 49 (1.7). In fact, October 2015 marks the seventh consecutive survey period in which Noticiero Telemundo Houston at 10pm has out-performed English-language local late news competitors with Adults 18 to 34.

"We are humbled and honored that viewers are turning to Telemundo Houston to receive the entertainment, news and information they want," said Tony Canales, President and General Manager, Telemundo Houston.

Source: NSI Houston Live +SD; 5p-1030p Daypart AQH Ratings (KTMD Oct08-15); 9p-1030p Chronological News Program AQH Ratings (Apr15-Oct15) (KTMD, KTRK, KHOU, KPRC, KRIV, KIAH)

(This post was taken from a release sent to me by Telemundo Houston)


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