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Tuesday, January 03, 2012

KTRK 13 reporter Cynthia Cisneros becomes VP


I hear longtime KTRK 13 reporter Cynthia Cisneros is leaving the TV news world but still staying with the ABC owned and operated station.

Turns out, Cisneros is taking over the role of Vice President of Community Affairs for the station. Denise Bates, who formerly held that title, left the station in October.

In this new VP role, Cisneros will be organizing KTRK events like the Share Your Holidays Food Drive, Caring Cradles and the Houston E-Cycle Drive among other duties.

UPDATE:  I must have had too many Dr Pepper Icees over the holiday because I had a brain freeze.  Cisneros will also oversee channel 13 community affairs shows like Viva Houston, Crossroads, Visions and Cityview.  Bates never hosted those shows, but previous people in that position did, like Regina Hall. Since Cisneros is a reporter, it is probably a safe bet she will host some of them at one time or another. (Trivia moment: I got my first production job in TV based on the fact that I ran camera for Crossroads as a KTRK intern)

If you are hiring someone as a community liaison, Cisneros is a good choice. Clearly she is well known by Houston TV viewers and is also from the area. According to her bio, Cisneros grew up in the city of South Houston and graduated from the University of Houston. She even worked at Astroworld.

After working in radio in East Texas as well as a reporter role at KBAK-TV in Bakersfield, California, Cisneros landed at KTRK in August of 1989. She's been with the station ever since while winning several awards along the way.

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